 | • レポートコード：MRC2106A087 • 出版社/出版日：Mordor Intelligence / 2021年5月25日 • レポート形態：英文、PDF、80ページ • 納品方法：Eメール（受注後2-3営業日） • 産業分類：食品＆飲料 |
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レポート概要
| 本調査レポートでは、スナックバーのイギリス市場について調査・分析を行い、イントロダクション、調査手法、エグゼクティブサマリー、市場動向、製品種類別分析、流通チャネル別分析、競争状況、市場機会・未来動向、新型コロナウイルス感染症の影響などを掲載しています。 |
The United Kingdom snack bar market is forecasted to grow at a CAGR of 5.39% during the forecast period (2021-2026).
Snacks and nuts, along with crisps, confectionery, and soft drinks categories have witnessed a significant decline in the food sector due to the pandemic restrictions in place, as many people are no longer travelling to work, significantly impacting the on-the-go snacking, which has hit the snack bar market.
Supermarkets re-allocate stock priorities toward staples and essential supplies due to the coronavirus outbreak during the initial stage. This is mainly due to the mass lockdown instructions as given by the governments of several countries to avoid the spread of the pandemic in the country which impacted the market significantly.
However, specific claims such as energy-boosting, immune support, digestive health, high protein etc., will continue to drive sales of the snack bars and brands operating can potentially capitalize with such claims in the coming years.
Over the long term, snack bar market is driven by the rising demand for portion-control replacement options and the reduction in average eating times of adults, especially among the working-class consumers.
Cereal bars have acquired greater importance as suitable breakfast replacement options. Fruits and nuts are also featuring in increasing number of snack bar launches, as these ingredients have high health perception attached to them.
There has been strong demand for a blend of ingredients such as fruit, whole nuts, rolled oats, etc. that contribute to high nutrient density, coupled with exotic flavors, such as dark chocolate, to increase the product appeal.
Key Market Trends
Demand for Convenient and Healthy On-the-Go Snacking
The demand for convenience foods is growing at a faster pace due to growing awareness about healthy foods, changes in meal patterns and existing food habits, and the desire to taste new products. The fast-pace lifestyle of the population has contributed to an on-the-go eating pattern in the country, with the consumers preferring ready-to-eat healthy foods to accommodate their need for quick energy and nutrition. The stores in the United Kingdom are heavily flooded with multifarious types of snack bars ranging from protein-rich bars, nutritious bars, gluten-free bars and dairy-free bars. This large variety of snack bar option aids in attracting a broad spectrum of consumers. Two-thirds of these consumers are interested in the nutritional benefits offered by these bars. End-users in the country consume snack bars often during breakfast. But snack bars are now being consumed for lunch and afternoon tea, with a growing number of consumers in the United Kingdom consuming products labelled “on-the-go” at least once a day.
Energy Bar Holds Significant Share in the Market
Initially, diet-conscious individuals and athletes consumed energy bars as a workout aid or a meal supplement. However, health benefits associated with energy bars attracted health-conscious consumers, and, in turn, creating a surge in the market share. This category rapidly transformed and increased market share. Energy bars are rapidly replacing breakfast bars, thus contributing to its market growth. The market is driven by rising health awareness and willingness to pay for healthier food options. Many consumers prefer energy bars as a supplement in their regular diet; they also substitute breakfast with a bar or two of energy bars. Companies, like Kellogg’s have products with high-protein content in snack bars and with multiple flavors as well, like caramel pretzel cashew protein, which includes ingredients, such as soy protein isolate, soluble corn fiber, cashew, palm kernel, soy lecithin, and palm oil, among other ingredients.
Competitive Landscape
The United Kingdom snack bar market is highly competitive owing to the presence of a large number of players. The key players of the market are the Kellogg Company, Weetabix Ltd, General Mills Inc., Yıldız Holding, Mars Inc., GlaxoSmithKline PLC, and among others. Product innovation was the most preferred strategy adopted by the majority of key players in the global snack bar market. Also, developing new products, manufacturers are sensitive to ongoing consumer wariness and trends about choosing products that are suitable for their healthy lifestyle choices, thus players are offering products with international standards and certifications such as Organic, Kosher and others.
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1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter’s Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Cereal Bars
5.1.1.1 Granola/Muesli Bars
5.1.1.2 Other Cereal Bars
5.1.2 Energy Bars
5.1.3 Other Snack Bars
5.2 By Distribution Channel
5.2.1 Supermarket/Hypermarket
5.2.2 Convenience Store
5.2.3 Specialty Stores
5.2.4 Online Retail
5.2.5 Others
6 COMPETITIVE LANDSCAPE
6.1 Market Share Analysis
6.2 Most Active Companies
6.3 Most Adopted Strategy
6.4 Company Profiles
6.4.1 The Kellogg Company
6.4.2 Weetabix Ltd
6.4.3 General Mills Inc.
6.4.4 Yildiz Holding
6.4.5 Mars, Incorporated
6.4.6 GlaxoSmithKline plc.
6.4.7 Clif Bar & Company
6.4.8 Lotus Bakeries
6.4.9 Natural Balance Foods Ltd.
6.4.10 KIND LLC
7 MARKET OPPORTUNITIES AND FUTURE TRENDS
8 IMPACT OF COVID-19 ON THE MARKET